iPad2 in Europe

If there was ever doubt about Apple’s product and marketing magic having the same impact cross the pond, let me assure you they are alive and well. While I didn’t travel to Europe to get an iPad2, I did witness Day 1 of the iPad2 launch in Zurich. As it turns out I needed a power adapter and had to get one at the Apple store. I’ve attached a photo of the Disney-esque lines that wound over a block and a half along Bahnhofstrasse. I spoke to someone in line who traveled from Stuttgart to wait in line for the device. Amazing to see the Apple magic transcend cultures, languages and continents.

Next week I will post some thoughts and news related to healthcare and technology specific to several European markets. Those posts will likely make their way to iMedExchange.

In the meantime, I may drop a few posts from Baselworld….the largest watch and jewelry show in the world.

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